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Under the theme ‘mobile phones for 2011’ roughly 2,000 submissions were received throughout June and July, from which a total of 24 winning entries have been selected: one grand prize, two runner-up prizes (one per category), six judge’s special awards (one per judge), and 15 honorable mentions. The panel of judges included product designer Mr. Toshiyuki Kita, Art director Mr. Manabu Mizuno, Nikkei design magazine’s chief editor Mr. Kazuya Shimokawa, and the Japan design association’s chairman, Art director Mr. Katsumi Asaba. the fujitsu mobile phone design award 2009 was organised in collaboration with the NPO Japan Design Association. the nine winning designs – grand prize, runner-up prizes, and judge’s special awards – were on display at 100% design tokyo.

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